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Floco, an abbreviation for floating concepts, aims to celebrate all those ideas that float within the mind and suddenly converge, generating an idea.

From that moment of creative revelation to the realization of a concrete project, the journey is long but worth the mark!

Floco Studio supports professionals and businesses by crafting  engaging brand experiences, digital products, brand identities, strategies, and contents — always starting from people’s perspective.

Services Services

What psychology, marketing and design have in common is human perspective. We craft experiences using a human-centered approach, decoding perceptions, emotions, impressions, and behaviors.

01
Conceptualize

Strategy

Analyzing the market, evaluating competitor’s strategy, identifying the target to define the best strategy to engage your audience.

— Brand strategy

— Benchmarking

— UX strategy

— Digital strategy

— Brand building strategy

— Communication strategy

— Content strategy

— Social media strategy

02
Design

Creativity

A looping creative process with different phases: empathize, predict, define, conceive, prototype, implement, test.

— Logo & identity

— Visual design

— Editorial

— Packaging

— UX/UI Design

— Web development

— Copywriting

— Illustration

— Photography

— Video & commercial

— Spaces

03
Execute

Marketing

All those activities aimed at promoting products and/or services through digital channels or on-site actions.

— Branded content

— Social media management

— Digital marketing

— SEO Optimization

— Analysis & monitoring

Floco Studio

Personal branding can be dull and limiting for those who create brands professionally. That’s why Floco Studio, an evolving project created by Elisa Miele, exists. The goal? To transform brands into competitive assets through clear identities, engaging brand experiences, and “wow” products.

Who's the girl behind?

Have a project in mind? Have a project in mind?

Drop us a line, we are always looking for new collaborations.

hello@flocostudio.com
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